Nutrifood: Easy Market Research with Easy Online Survey

  • Solution


  • Company

    Private in Indonesia

  • Industry:

    • Consumer Goods Mfg.

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As a marketing research service, IsiSurvey is engineered to provide data about consumers and their habits. Consumers are encouraged to participate on the survey after they register as a member; IsiSurvey will inform members via email about the availability of new survey. With cost-free registration and membership, IsiSurvey provides ISI Poin which can be traded with shopping vouchers for nation-wide merchants, as a token of gratitude. Respondent will be able to fill and add their ISI Poin by participating in a survey or by suggesting and sharing the IsiSurvey website to colleagues and friends. ISI Poin will expire after 1-year period from your last visit to This service offers the respondent/member a direct benefit in a practical set-up and easy-to-share environment, while at the same time providing required data for marketers and brands.

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  • Business Issue

    Develop a research tool to facilitate respondents anywhere and anytime, comfortable for both surveyor and respondent.

  • Business Solution

    A web-based survey/polling for registered member with direct added value for the respondents and marketers.

  • Lesson Learned

    Automating the survey process will bring the people to you, and not the other way around.

  • Benefits

    Online presence makes it easier for marketers and respondents to recommend/share the promotional message.