Private in Indonesia
The success of marketing is supported by the initiatives to gain significant results based on data. This data is an important key to track and monitor marketing programs to achieve the goal. Today, to face challenges from the market and avoid failure, there is no other way except to embrace knowledge and technology using a good marketing strategy to keep up with the business pace in the digital era.
The client is a long-established company who runs the business in health care and develops a wide range of consumer health products in Indonesia. The company asked WGS to help them redevelop a web and mobile system based on two existing ones that have been used by the internal team into good marketing and tracking and monitoring application. The web backend will be used by the admin, while the mobile application will be used by the supervisor and the sales team. This mobile application is a tool for a supervisor and the sales team to get approval from the manager or the head of division on the running marketing program.
We would like to share some interesting features in this application, as follows:
These features below are used by the admin only.
These features below are used by the marketing division or Promotion & Sales Representative (PSR), while the approval provision will be used by the supervisor to get approval related to the marketing tasks from the manager and head of the division.
A company needs to show a good impact of spending their money and time by using data analysis to increase business effectiveness
This application helps the company to track and monitor the work of a team by using a good system to make it easier for data analysis and evaluation to reach the marketing target.
The marketing tracking and monitoring system gives you insight to create a better marketing strategy to improve sales and leads for the business.
Tracking data will show you how marketing is working and see how far the marketing efforts go, so the company can create a more cost-effective marketing campaign to get a better results.
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